As the General Data Protection Regulation (GDPR) has brought us many new requirements for email marketing, the most major confusion and most queries spun around one area – opt-in consent forms (also called sign-up forms). We’d like to resolve the … Read More
How to create opt-in forms under the GDPR?
Tags: email marketing tips, GDPR, opt-in
How to Make a Massive Improvement on your Lead Generation and Conversion Rates?
When it comes to marketing, there are a variety of ways to contact your audience. Conventional forms like TV and radio ads, billboards, and direct mail are still useful for the improvement of reputation. However, in an era where everyone … Read More
How to Understand and Analyze Email Bounce Rates?
Email Bounce Rates You upload your subscriber list, send out the email campaign, and the number of your subscribers drops. Where did they all go? Experienced email marketers go straight to their campaign report to find out if their audience … Read More
Best Approaches for Email Marketing
Email marketing has many advantages: you can communicate directly with your target audience, you can personalize it, and you can build long-term relationships with your customers. Nevertheless, this type of marketing is nuanced and requires a lot of planning and … Read More
8 Reasons Why Your Campaign Is Cancelled
We’re here to protect you and keep you away from spam box. Our security system INBOXShield controls your campaign before sending, it’s called “Phishing Control.” Here you can find the 7 reasons why your campaign is cancelled during phishing control. … Read More
Apple Mail Privacy Protection : What Just Happened?
Apple’s new Mail Privacy Protection feature is coming and it’s a game changer. It will have a huge impact on measuring your email campaigns. Although this update will lead to change in your email campaign statistics, you can still provide … Read More
Tags: email marketing
How to Increase Loyalty and Build Deeper User Engagement
Is teleportation possible? In quantum world, maybe. In email marketing world? Absolutely! I mean not physically – yet – but a quality email marketing strategy will teleport you to your target audience’s inbox and boost their loyalty. Isaac Asimov would … Read More
Why You Should Never Buy an Email List
We know you need people to send your campaigns and you need quickly. Unfortunately, buying email list is not a solution. Slow and steady wins the race. Buying an email list isn’t that hard. You’ll find many websites even if … Read More
E-mail Newsletter Design – Things to Keep in Mind
A company invests a lot of time week by week to put together their newsletter with quite creative design and informative content but still fails to see the rushing visitors on their website or any other results. Most users subscribe … Read More
What is Response Rate and how to improve
Before talking about response rate, there’s a fact. Each day, an average consumer receives from at least twenty to two hundred emails, fluttering in their inbox asking for the user’s attention. Hence, our generation has become accustomed to the overflowing … Read More