For a successful email marketing strategy, up-to-date and verified email lists are essential. However, most marketers believe that email verification is an extra cost. Since email platforms often eliminate bounce addresses after each campaign, it may seem unnecessary. Yet, around 30% of mailing lists go bad every year, which makes regular verification a must.
First Time Users Must Verify Email Addresses
Even if an email list is collected with permission-based methods, nothing guarantees that every address is valid. Some may have misspelled their emails, or addresses may no longer be in use. Verifying email lists is especially important before starting email marketing to avoid bad bounces.
Bounce Addresses Damage Your Campaigns. Sending campaigns to a list full of bounces can hurt your sender reputation. Email servers track your sending habits, and bulk emails sent to non-existent addresses reduce your future deliverability. Over time, this leads to fewer inboxes reached. That’s why using verified, permission-based email lists is crucial for maintaining high deliverability.
INBOXVerify: Affordable Email Verification. INBOXVerify offers up to 98% email verification accuracy, standing out with competitive pricing. Other platforms may charge more, but INBOXVerify ensures the highest outcome at a fraction of the cost. After campaigns, INBOX automatically detects bounce addresses and stops sending to them, but maintaining a high reputation from the start is crucial.
How to Verify Email Lists
Email list verification is simple with INBOXVerify. Just drag and drop your list into the panel, and the tool will automatically begin analyzing it. You can track the progress in real time, ensuring a clean, verified list ready for your next campaign.
