{"id":23545,"date":"2024-10-04T08:10:37","date_gmt":"2024-10-04T08:10:37","guid":{"rendered":"https:\/\/useinbox.com\/?p=23545"},"modified":"2024-10-04T08:10:37","modified_gmt":"2024-10-04T08:10:37","slug":"cold-emailler","status":"publish","type":"post","link":"https:\/\/useinbox.com\/tr\/blog\/cold-emailler\/","title":{"rendered":"Cold Email Kampanyalar\u0131nda Y\u00fcksek Yan\u0131t Oranlar\u0131na Ula\u015fman\u0131z\u0131 Sa\u011flayacak En \u0130yi 5 Cold Email \u00d6rne\u011fi"},"content":{"rendered":"

Cold Email<\/a><\/strong> pazarlamac\u0131lar aras\u0131nda iyi sonu\u00e7lar elde etmek zor oldu\u011fu d\u00fc\u015f\u00fcncesiyle \u00e7ekimserlikle kar\u015f\u0131lanmaktad\u0131r, bakal\u0131m ger\u00e7ekten \u00f6yle mi?<\/p>\n

Hayatta oldu\u011fu gibi, basit \u015feyleri yapmak karma\u015f\u0131k olabilir. Bu nedenle \u00e7o\u011fu insan Cold Email’i tamamen yanl\u0131\u015f bir \u015fekilde ger\u00e7ekle\u015ftirme e\u011filimindedir. Sonu\u00e7 olarak, d\u00fc\u015f\u00fck a\u00e7\u0131lma oranlar\u0131 ve \u00e7o\u011funlukla olumsuz sonu\u00e7lar elde ederler.<\/p>\n

Ancak, her \u015feyin bu kadar k\u00f6t\u00fc sonu\u00e7lanmayaca\u011f\u0131 da bir ger\u00e7ektir. Cold Email ileti\u015fimi harika \u00e7al\u0131\u015fabilir ve olumlu sonu\u00e7lar getirebilir.<\/p>\n

Haydi ba\u015flayal\u0131m!<\/p>\n

Cold Email Nedir?<\/b><\/h3>\n

Cold Email, sizi veya i\u015fletmenizi tan\u0131mayan potansiyel bir m\u00fc\u015fteriye e-posta g\u00f6ndermenizdir. Cold Email genellikle i\u00e7eri\u011fi tan\u0131tmak, ba\u011flant\u0131 eklemek(networking) veya bir influencer ile ortakl\u0131k kurmaya \u00e7al\u0131\u015fmak i\u00e7in kullan\u0131l\u0131r.<\/p>\n

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\n\"\"<\/p>\n

Etkili So\u011fuk E-posta Eri\u015fimi, Ili\u015fki Kurma Etraf\u0131nda D\u00f6ner<\/b><\/h3>\n

Cold Email’in amac\u0131 al\u0131c\u0131n\u0131n ilgisini \u00e7ekmek ve kar\u015f\u0131l\u0131kl\u0131 al\u0131p vermeye dayal\u0131 bir ili\u015fki kurmakt\u0131r. \u0130ster backlink olu\u015fturmak, ister \u00e7e\u015fitli sekt\u00f6rlerdeki web sitelerini tan\u0131tmak veya potansiyel m\u00fc\u015fterilere istisnai bir f\u0131rsat sunmak isteyin, sizi ba\u015far\u0131ya g\u00f6t\u00fcrecek olan ili\u015fkidir. K\u0131sa vadeli hedefler i\u00e7in bile olsa potansiyel m\u00fc\u015fterilerinizle bir ba\u011f kurmaya \u00e7al\u0131\u015ft\u0131\u011f\u0131n\u0131zda, bu durum yaz\u0131lar\u0131n\u0131zda kendini g\u00f6sterecek ve size ilgi, empati ve g\u00fcven (asla istismar edilmemesi gereken) kazand\u0131racakt\u0131r.<\/p>\n

Cold Email kampanyan\u0131z\u0131n ba\u015far\u0131s\u0131n\u0131 nas\u0131l belirleyebilirsiniz?<\/b><\/h2>\n

E-postalar\u0131n\u0131z\u0131n sadece okundu\u011funu de\u011fil, ayn\u0131 zamanda yan\u0131t da ald\u0131\u011f\u0131n\u0131 g\u00f6zlemliyorsan\u0131z, bu ba\u015far\u0131l\u0131 bir kampanyaya i\u015faret eder. Cold Email kampanyalar\u0131 y\u00fcr\u00fct\u00fcrken dikkate al\u0131nmas\u0131 gereken birka\u00e7 temel metrik vard\u0131r. Bu metriklere a\u015fina olman\u0131z ve bunlar\u0131 kullanman\u0131z, \u00e7abalar\u0131n\u0131z\u0131 a\u015famal\u0131 olarak optimize etmenize yard\u0131mc\u0131 olacak ve daha az i\u015fle daha fazlas\u0131n\u0131 ba\u015farman\u0131z\u0131 sa\u011flayacakt\u0131r:<\/p>\n

    \n
  • Teslim edilebilirlik (“a\u00e7\u0131lma oran\u0131” veya e-postalar\u0131n a\u00e7\u0131l\u0131p a\u00e7\u0131lmad\u0131\u011f\u0131)<\/li>\n
  • Yan\u0131t oran\u0131 (al\u0131nan yan\u0131t say\u0131s\u0131)<\/li>\n
  • D\u00f6n\u00fc\u015f\u00fcm oran\u0131 (sat\u0131\u015fla sonu\u00e7lanan yan\u0131t say\u0131s\u0131)”<\/li>\n<\/ul>\n

    E-posta yoluyla ger\u00e7ekle\u015ftirilen so\u011fuk ileti\u015fimin 6 ana t\u00fcr\u00fc vard\u0131r:<\/p>\n

      \n
    1. Sat\u0131\u015f e-postalar\u0131<\/strong><\/li>\n
    2. Medya tan\u0131t\u0131m e-postalar\u0131<\/strong><\/li>\n
    3. A\u011f olu\u015fturma ama\u00e7l\u0131 e-postalar<\/strong><\/li>\n
    4. Marka tan\u0131t\u0131m e-postalar\u0131<\/strong><\/li>\n
    5. \u0130\u00e7erik tan\u0131t\u0131m e-postalar\u0131<\/strong><\/li>\n
    6. Ba\u011flant\u0131 olu\u015fturma e-postalar\u0131<\/strong><\/li>\n<\/ol>\n

      Hepsi tek tek g\u00f6zden ge\u00e7irelim ve baz\u0131 \u00f6rneklerle inceleyelim…<\/p>\n","protected":false},"excerpt":{"rendered":"

      Cold Email pazarlamac\u0131lar aras\u0131nda iyi sonu\u00e7lar elde etmek zor oldu\u011fu d\u00fc\u015f\u00fcncesiyle \u00e7ekimserlikle kar\u015f\u0131lanmaktad\u0131r, bakal\u0131m ger\u00e7ekten \u00f6yle mi? Hayatta oldu\u011fu gibi, basit \u015feyleri yapmak karma\u015f\u0131k olabilir. Bu nedenle \u00e7o\u011fu insan Cold Email’i tamamen yanl\u0131\u015f bir \u015fekilde ger\u00e7ekle\u015ftirme e\u011filimindedir. Sonu\u00e7 olarak, d\u00fc\u015f\u00fck a\u00e7\u0131lma oranlar\u0131 ve \u00e7o\u011funlukla olumsuz sonu\u00e7lar elde ederler. Ancak, her \u015feyin bu kadar k\u00f6t\u00fc sonu\u00e7lanmayaca\u011f\u0131 […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-23545","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/useinbox.com\/tr\/blog\/wp-json\/wp\/v2\/posts\/23545"}],"collection":[{"href":"https:\/\/useinbox.com\/tr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/useinbox.com\/tr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/useinbox.com\/tr\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/useinbox.com\/tr\/blog\/wp-json\/wp\/v2\/comments?post=23545"}],"version-history":[{"count":0,"href":"https:\/\/useinbox.com\/tr\/blog\/wp-json\/wp\/v2\/posts\/23545\/revisions"}],"wp:attachment":[{"href":"https:\/\/useinbox.com\/tr\/blog\/wp-json\/wp\/v2\/media?parent=23545"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/useinbox.com\/tr\/blog\/wp-json\/wp\/v2\/categories?post=23545"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/useinbox.com\/tr\/blog\/wp-json\/wp\/v2\/tags?post=23545"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}