2016 y\u0131l\u0131n\u0131n ilk yar\u0131s\u0131nda e-posta d\u00fcnyas\u0131nda bir \u00e7ok de\u011fi\u015fiklik g\u00f6r\u00fcld\u00fc. S\u00fcrekli batmakta oldu\u011fu ile ilgili dedikodularla sava\u015fan bir end\u00fcstri i\u00e7in, \u00e7ok fazla faaliyet ger\u00e7ekle\u015fmekte!<\/p>\n
MOB\u0130L, WEB-MAIL\u00a0VE MASA\u00dcST\u00dc TRENDLER\u0130<\/strong><\/p>\n <\/p>\n Mobil alan Nisanda %56’da doru\u011fa \u00e7\u0131kt\u0131 ve y\u0131l\u0131n ba\u015f\u0131ndan beri derecesini %50’nin \u00fczerinde tuttu. Bu y\u0131l ortalamas\u0131na g\u00f6re %55. Bu durum bir y\u0131l \u00f6nce ak\u0131ll\u0131 telefonlar ve tabletlerin %49’luk a\u00e7\u0131l\u0131\u015f\u0131n\u0131n % 10 daha fazla bir oran\u0131.<\/p>\n Y\u0131l\u0131n ilk yar\u0131s\u0131 boyunca, Apple, iPhone ve iPad \u00fcr\u00fcnleri ile e-posta a\u00e7\u0131l\u0131\u015flar\u0131na hakim oldu. Haziran ay\u0131ndaki t\u00fcm e-posta a\u00e7\u0131l\u0131\u015flar\u0131n\u0131n %44’\u00fc de bunlara eklendi. Android %9,3’e d\u00fc\u015fmeye devam etti.<\/p>\n Masa\u00fcst\u00fc e-posta istemcileri 2015’te % 22’den bug\u00fcn %19’a d\u00fc\u015ferek ge\u00e7en y\u0131l boyunca pazar paylar\u0131n\u0131 yava\u015f yava\u015f kaybetti.<\/p>\n Ge\u00e7ti\u011fimiz ayda Apple Mail trendi yava\u015f yava\u015f % 7,01’e d\u00fc\u015f\u00fcr\u00fcrken, Outlook, Windows Mail ve Windows Live Mail de d\u00fc\u015f\u00fc\u015f g\u00f6sterdi.<\/p>\n Webmail\u00a0a\u00e7\u0131l\u0131\u015flar\u0131 ba\u015flad\u0131 ve Nisan’da %25 oran\u0131na hafif bir d\u00fc\u015f\u00fc\u015ften sonra y\u0131l\u0131n ilk yar\u0131s\u0131n\u0131 % 27 ile kapatt\u0131. Ge\u00e7en y\u0131l %25 ve %29 aras\u0131nda dalgalan\u0131rken webmail\u00a0a\u00e7\u0131l\u0131\u015flar\u0131nda %4’l\u00fck bir puan varyans\u0131yla kar\u015f\u0131la\u015ft\u0131k.<\/p>\n Genel olarak, y\u00fckselmekte olan bir trendle Gmail a\u00e7\u0131l\u0131\u015flar\u0131nda ge\u00e7en ay %15,64 olan oran\u0131n bu ay %16’ya y\u00fckselmesiyle Gmail’de bir art\u0131\u015f g\u00f6zlemledik. Posta a\u00e7\u0131l\u0131mlar\u0131 g\u00f6z \u00f6n\u00fcne al\u0131nd\u0131\u011f\u0131nda, Gmail en pop\u00fcler e-posta istemcilerinden biri olma konumunu korumu\u015ftur. Gmail’in a\u00e7\u0131lma oranlar\u0131n\u0131n Gmail mobil uygulamalar ve bunun yan\u0131 s\u0131ra Gmail web aray\u00fcz\u00fcndeki e-posta a\u00e7\u0131l\u0131mlar\u0131n\u0131 da i\u00e7erdi\u011fini unutmay\u0131n. G\u00f6r\u00fcnt\u00fc \u00f6nbelle\u011fe almaya g\u00f6re, Gmail’den yap\u0131lan t\u00fcm e-posta a\u00e7\u0131l\u0131mlar\u0131 ayn\u0131 g\u00f6r\u00fcn\u00fcyor.<\/p>\n Outlook.com; May\u0131s 2015’ten beri en y\u00fcksek oran\u0131 olan %4,12’ye bu ay ula\u015ft\u0131. Bu durum b\u00fcy\u00fck olas\u0131l\u0131kla Windows Live Mail’i art\u0131k pasif hale getiren Microsoft’un y\u0131l\u0131n bu yar\u0131s\u0131nda yapt\u0131\u011f\u0131 \u00e7e\u015fitli hamlelerin sonucudur.<\/p>\n 2016’NIN EN \u0130Y\u0130 10 E-POSTA \u0130STEMC\u0130S\u0130 (BUG\u00dcNE KADAR)<\/strong><\/p>\n Y\u0131l\u0131n ilk yar\u0131s\u0131n\u0131 en iyi e-posta istemcilerinde bir ka\u00e7 de\u011fi\u015fiklik ile bitirdik. iPhone, Gmail, iPad ve Android pazar pay\u0131n\u0131n %70’ine sahip olarak hala hakimiyet i\u00e7erisindeler. \u015ea\u015f\u0131rt\u0131c\u0131 bir sapmayla Ocak ay\u0131ndan beri Outlook Apple Mail’i ilk defa % 0,2’den daha az bir puanla ge\u00e7ti.<\/p>\n Mobil, masa\u00fcst\u00fc ve webmail\u00a0a\u00e7\u0131l\u0131mlar\u0131 s\u00f6z konusu oldu\u011funda; alt aydan beri webmail\u00a0e-posta programlar\u0131 sporadik zirveleri g\u00f6rd\u00fc, bu y\u0131la kadarki net de\u011fi\u015fiklik neredeyse s\u0131f\u0131rd\u0131 – bu da pazar paylar\u0131m\u0131z\u0131n Ocak ay\u0131nda ba\u015flad\u0131\u011f\u0131 noktada olmas\u0131 demek. Bu nispeten istikrarl\u0131\u00a0ortama ra\u011fmen, bireysel e-posta istemcileri pazarlama programlar\u0131n\u0131z\u0131 etkileyebilecek de\u011fi\u015fikliklere gittiler.<\/p>\n